This is satire. Everything but the name.

The four disciplines on which the company is built. Recorded as the firm’s official international designation.

In Swedish, bajs is the everyday word for faeces. Bajsögat — the company name — therefore translates, literally, to “the faeces eye.”

We are aware that both readings are correct.

Bajsogat is a fictional company. It presents itself as a Swedish platform for tracking, identifying and building prosecution cases against dog owners who fail to pick up after their dogs. The only thing in the project meant to sound unserious is the name. Everything else — the tone, the legal references, the bureaucratic language, the forms — is built to be impossible to distinguish from a real, procurement-ready Swedish B2B service.

The choice of dog faeces is not random. The logic of the surveillance apparatus is easiest to see when it is aimed at something trivial. When you read “federated DNA matching for prosecution preparation” about a serious threat, the mind accepts the sentence. Aim the exact same sentence at dog faeces, and the machinery becomes visible: the euphemisms, the inevitability, the “we have to” reasoning.

The surveillance reality that Bajsogat parodies is documented. Dagens ETC has revealed that the Swedish police have, for at least five years, been running Palantir’s analysis platform — internally called “Acus” — without public oversight. The Minister for Justice has refused to confirm or deny. The Police Authority blocked the contract from scrutiny, citing “a threat to national security.” Daniel Ek, the founder of Spotify, funds the European defence-AI company Helsing. None of this is invented.

The dog-faeces part is real too. In March 2026, a Malmö resident, tired of more than ninety piles on two streets, submitted a sincere citizen proposal to DNA-trace dog faeces. That proposal is reasonable and well-meaning. Bajsogat is not mocking her. The project takes her small, local, honest idea and asks: what happens when the surveillance industry gets hold of it? The distance between a citizen proposal and a “federated intelligence platform” is shorter than it should be.

Bajsogat is a satire about how the language of security normalises anything at all. If a sentence sounds official enough, we stop checking whether it should exist. This site is an invitation to notice the moment your mind stopped objecting.